The Road to CMO: 7 marketing experts on how they reached the C-suite
Features Carly Rosenberg T’05, CMO at Bluefly, in an article that highlights seven CMOs across a variety of industries and the path they took to their current role.
Features Carly Rosenberg T’05, CMO at Bluefly, in an article that highlights seven CMOs across a variety of industries and the path they took to their current role.
Tuck is mentioned as one of 12 schools where women account for at least 40% of students.
Highlights Tuck’s Military Visit Day, which provides a day exclusively for veterans to visit the school.
Tuck is listed as one of the U.S. business schools with 40 percent or greater women's enrollment.
Paul Argenti argues that integrated corporate communication strategy is about planning social media, developing marketing materials, and dealing with investor relations.
Sydney Finkelstein says, “Trusting your gut can be absolutely useful, valuable, and appropriate. It can cut down on a ton of time.”
Lane McVey T’17 says, “It’s very coed and everything feels equal, which is something I wanted when applying.” The story also includes comments from Dawna Clarke and Penny Paquette T’76.
Punam Keller explains a new method for increasing employee participation in retirement savings programs.
Gov. John Lynch is quoted in an article that highlights US Senator Lindsey Graham’s recent visit to Dartmouth. Lynch said he found it odd that an experienced lawmaker such as Graham is polling in the low single digits, while Donald Trump is leading the GOP field. “It’s inverted,” he stated.
An article co-authored by Vijay Govindarajan focuses on how start-ups in India can solve local problems while keeping in mind reverse innovation possibilities.
Paul Argenti comments on SeaWorld trying to move forward after criticism from animal rights activists and the release of the documentary "Blackfish." He says, "The good news for SeaWorld is that Americans have pretty short memories. It’ll be forgotten."
Vijay Govindarajan outlines several steps firms can use to develop products that will impact markets and consumers worldwide.
Research by Erin Mansur shows that electric cars can cause more environmental damage than gasoline-powered cars in some areas of the country based on the source of the electricity.
Highlights that MHCDS has been recognized by Apple for its innovation, use of technology and design of its curriculum in the Apple Distinguished School program.
Highlights Sydney Finkelstein on a recent WNYC podcast around selective forgetting and the role it plays on mental toughness and success.
Sydney Finkelstein states, “Businesspeople are smart, and they’re saying, ‘We better get our act together and get behind someone that has a chance to beat Hillary.’”
The article highlights Katelyn Baldwin, Nicole Burns, Brian Cook, John Gwillim, Khushboo Jhala, Dale Kim, Claire Laudone, Lane McVey, Courtney Miller, and Ben Stevens.
Matthew Slaughter says, “The biggest thing we are focused on is articulating a fresher vision of where Tuck will be in the future. We need to think how in a world of MOOCs and other ways of transmitting knowledge what is the value of the physical space that we have.”
Andrew King talks about his research on Clayton Christensen’s theory of Disruptive Innovation. King says, “I think what happened is, the idea is so attractive that we want to apply it everywhere. And sadly the academic community didn’t do what it needed, which is to go out and say, ‘how predictive is this theory?’”
Sydney Finkelstein notes that what worked in the past may not always be the best approach in the future.
Sydney Finkelstein says a leader's ability to compartmentalize mistakes is one important aspect of the mental toughness.
Highlights Gail Goodman T'87, co-founder and CEO of Constant Contact, for being recognized by The Globe Magazine and The Commonwealth Institute as a leader at one of the top 100 women-led businesses in Massachusetts.
Vijay Govindarajan says, “Ultimately, Tuck really transforms our students in very fundamental ways. Anyone who goes through the Tuck experience at the end of it their life is changed for the better. It is a phenomenal, life-changing experience, and the value gets created in three places — knowledge, experience and network.”
An article written by Hans Brechbuhl highlighting a Forum report, Deep Shift: Technology Tipping Points and Societal Impact, that gives predicted dates on when emerging technology will be available.
Quotes Andrew King who co-authored a recent article about the theory of disruptive innovation—the theory that innovators with cheap solutions to a vexing market problem can unseat larger, more established rivals.
A tribute to Fred Carleton Jr. T'54. “He was so optimistic. He always gave everyone the benefit of the doubt, which I think in an age of pessimism made him such a breath of fresh air,” his son Ted Carleton said.
Sydney Finkelstein discusses the Massachusetts gaming commission's investigation into the possible regulation of fantasy sports games.
Highlights a survey performed by GraduatePrograms.com that ranked Tuck as the business school that offers the best value.
Matthew Slaughter points out that only a handful of students will start a company upon graduation, most graduates will start off in a corporate environment to pay off debt and gain experience.
Research on decision making by Punam Anand Keller was cited in a White House report on the use of behavioral science in the design of Federal programs and policies.
Tuck placed #14 in the Bloomberg Businessweek ranking of full-time MBA programs.
Sydney Finkelstein and William Martin D’87 are quoted in a feature article on Colin Van Ostern T’09, who recently announced his campaign for New Hampshire governor.
Features Thomas Bochnowski T’03, vice president at Redpoint Resolutions LLC, in news coverage on Ripcord travel insurance, Redpoint’s consumer product. Bochnowski says, “Ripcord is designed for anyone who travels adventurously. Anything from climbing mountains where you can get broken legs, high altitude sickness, and other medical injuries and illnesses, to the natural disasters, or the unexpected geopolitical event that traps you in a location.”
Highlights Brian Casebolt T’11, vice president of merchandising & ancillary revenue at Hertz, who is ranked 85th on the Top 100 LGBT Executives list.
Continued coverage of the Economist 2015 MBA rankings. WEF highlights that Tuck was ranked third behind Booth and Darden who ranked first and second respectively.
B. Espen Eckbo comments on companies quickly releasing information that sets shareholders' minds at ease during a crisis. "The first thing is for the CEO to inform the board immediately about the situation. The second is for the board to issue a press release the next day informing everybody about what they know at that point."